“We have been coordinating a variety of highly effective Event Sales since 2007 targeting customers from your service and sales database. Private Sale, Customer Appreciation Sale, Owner Loyalty Sale etc…..
We design, print, address, stuff, seal and stamp and mail a high touch invitation to select customers inviting them to a 3-day private sale.
The week of the sale we will provide your sales team with a training session on how to handle objections, telephone skills and book appointments. Our call centre will call everyone on the list and book appointments for the event.
On sale day the showroom will be appropriately decorated, our trainer will set up a registration booth where all the guests are greeted, given a thank you gift and qualified for buying intent. Guests are then invited to partake of refreshments, view the new product, and if appropriate, meet with a sales representative